Billboard Advertising FAQ: Cost, Timing, Process, and What to Expect

These are the most common questions people ask about digital billboards, billboard advertising, and billboard cost. If you want real-time availability in your city, call a live agent and we’ll guide you step-by-step.

1) How much does a digital billboard cost?

Digital billboard cost varies by city, traffic, time of day, and availability. For quick shout outs, options start at $150, with additional tiers for longer rotations. For business campaigns, pricing scales by market count and duration.

2) What is the difference between a billboard shout out and a business campaign?

A billboard shout out is designed for short announcements like birthday billboards, memorials, or quick promotions. Business campaigns are longer, more strategic billboard advertising plans that target market share, frequency, and multiple locations.

3) How fast can my billboard advertising be approved?

In most cases, artwork can be approved within 72 hours after we receive your final message and creative. Approval timing may vary by market, but we prioritize speed so you can launch quickly.

4) How do you find billboard availability near me?

We search digital billboard availability using your ZIP code and desired city/state. We then share the best available options based on location, visibility, and timing.

5) Can I choose the exact billboard location?

Yes—when inventory allows. We’ll present available digital billboards in your area and help you choose the best location based on your goal (visibility, commute routes, neighborhoods, or city centers).

6) What makes digital billboards effective for advertising?

Digital billboards deliver repeated visibility in high-traffic areas, making your message hard to ignore. They are excellent for brand awareness, launches, and emotional moments like birthday billboards because people see them in real life.

7) Do you create billboard artwork for free?

Yes, we can create your billboard artwork at no cost for most standard requests. If you already have creative, you can upload it, and we’ll verify it meets the billboard specs.

8) What do you need from me to start?

We typically need your city/state (or ZIP code), the message you want on the billboard, your preferred dates, and any image/logo you want included. If you’re unsure, call and we’ll guide you.

9) Can I run billboard advertising in multiple cities or states?

Yes. We support multi-city and multi-state billboard advertising. For larger rollouts, we recommend a consultation to confirm availability and build a plan that matches your budget and timeline.

10) Is billboard advertising good for small businesses?

Yes—especially when you choose the right location and message. A well-placed digital billboard can drive awareness, improve credibility, and spark immediate curiosity—often leading to more calls, searches, and social engagement.

11) Can I use Afterpay or Klarna for billboard advertising?

Yes. Many customers choose Afterpay or Klarna at checkout when available on the invoice. We also support standard payment methods for fast processing and launch.

12) How many times will my ad show on a digital billboard?

Plays depend on the package. As an example, a 15-minute shout out can typically display about 10–15 times, while a 1-hour option may display 50–60 times. For longer schedules, we clarify expected rotation during booking.

13) Can I do a birthday billboard or memorial billboard?

Yes. Birthday billboards, memorials, anniversaries, graduations, and tributes are some of our most requested shout outs. We’ll help you choose a location and design that feels meaningful and high quality.

14) What should my billboard message say?

Keep it short, clear, and emotional. For personal shout outs, names + a simple message works best. For business billboard advertising, focus on one offer, one action, and your brand name so people remember it.

15) Do you offer proof that the billboard ran?

When available, we can provide proof-of-play support such as photos, videos, or location confirmation. Ask your agent what proof options are available in your market.

16) Do I need a contract to run a digital billboard?

Many of our shout out options and standard campaign packages do not require long-term contracts. For larger multi-state billboard advertising, terms may vary by market and campaign scope.

17) What if I don’t have artwork yet?

That’s fine. Submit your message and any photos or logos you want to use. We can create the billboard artwork for you and send it for approval before anything goes live.

18) Can you help me choose the best city or market for my budget?

Yes. If you tell us your audience and goals, we’ll recommend the best markets and locations available. This helps you avoid overspending and focus on the placements that drive visibility.

19) What types of businesses use billboard advertising?

Billboard advertising works for restaurants, events, real estate, medical practices, attorneys, artists, creators, and national brands. If people drive past your customers every day, a digital billboard can be a powerful visibility tool.

20) What’s the best next step if I’m ready?

Call a live agent to confirm billboard availability, discuss billboard cost for your market, and choose the right schedule. If you prefer, you can book a consultation and we’ll walk you through everything.

Want the fastest answer? Call now and we’ll confirm real-time digital billboard availability by ZIP code and recommend the best option for your goal.