Frequently Asked Questions (FAQ)
Answers about digital billboard cost, shoutouts, business campaigns, artwork, timing and payment. Tap a question to open the answer. Want real-time availability in your city? Call a live agent and we will guide you step by step.
Cost and Payment
How much does a digital billboard cost?
Digital billboard cost varies by city, traffic, time of day, and availability. Shoutouts have fixed prices of $150, $250 or $400. Business campaigns start at $400+ and scale by market count and duration. See our billboard cost guide.
What do the $150, $250 and $400 shoutouts include?
A $150 shoutout runs for 15 minutes and plays about 10 to 15 times. A $250 shoutout runs for 1 hour and plays about 40 to 50 times. A $400 shoutout runs for 4 days, 6 hours a day. All billboards rotate in a loop of about 2 to 5 minutes, so play counts are estimates.
Can I use Afterpay or Klarna for billboard advertising?
Yes. You can split your billboard into smaller payments with Afterpay or Klarna by choosing them at checkout when they are available on your invoice. We also support standard payment methods for fast processing and launch.
Will I know the final price before it goes live?
Yes. Your agent confirms your board, dates and final price, and nothing goes live until you approve your proof.
Do I need a contract to run a digital billboard?
Many of our shoutout options and standard campaign packages do not require long-term contracts. For larger multi-state billboard advertising, terms may vary by market and campaign scope.
Can I change or cancel my billboard after booking?
Changes and refunds are covered in our refund and change policy. If you need to adjust anything, talk to your agent before your slot starts.
Shoutouts: Birthdays, Memorials and Personal Messages
What is a billboard shoutout?
A shoutout is a short, fixed-price run on a real digital billboard. People use them for birthdays, proposals, memorials, graduations, announcements and quick promotions. See personal shoutouts and business shoutouts.
What is the difference between a billboard shoutout and a business campaign?
A billboard shoutout is designed for short announcements like birthday billboards, memorials, or quick promotions. Business campaigns are longer, more strategic billboard advertising plans that target market share, frequency, and multiple locations.
Can I do a birthday billboard or memorial billboard?
Yes. Birthday billboards, memorials, anniversaries, graduations, and tributes are some of our most requested shoutouts. We will help you choose a location and design that feels meaningful and high quality. See birthday billboards and memorial billboards.
What should my billboard message say?
Keep it short, clear, and emotional. For personal shoutouts, names plus a simple message work best. For business billboard advertising, focus on one offer, one action, and your brand name so people remember it.
Can I put a photo on my shoutout?
Yes. Send a clear photo and your message, and we build the billboard for you. Some ad styles are available only at the $250 or $400 tier.
Can I surprise someone with a billboard?
Yes. Keep it a surprise and be at the board a few minutes before your slot starts. Your agent confirms your timing.
How many times will my ad show on a digital billboard?
Plays depend on the package. A 15-minute shoutout typically displays about 10 to 15 times, and a 1-hour option about 40 to 50 times. A $400 shoutout runs for 4 days, 6 hours a day. All billboards rotate in a loop of about 2 to 5 minutes and share the board with other advertisers, so play counts are estimates.
Can I give a billboard as a gift?
Yes. Billboard gift cards are available, and the person chooses their own message and date. See our gift cards.
What if I cannot be there when it plays?
You can still send the shoutout. Ask your agent about proof-of-play and verification options in your market.
Do you offer proof that the billboard ran?
When available, we can provide proof-of-play support such as photos, videos, or location confirmation. Ask your agent what proof options are available in your market.
Business Billboards and Campaigns
Is billboard advertising good for small businesses?
Yes, especially when you choose the right location and message. A well-placed digital billboard can drive awareness, improve credibility, and spark immediate curiosity, often leading to more calls, searches, and social engagement. See small businesses and local services.
What types of businesses use billboard advertising?
Billboard advertising works for restaurants, events, real estate, medical practices, attorneys, artists, creators, and national brands. If people drive past your customers every day, a digital billboard can be a powerful visibility tool.
What makes digital billboards effective for advertising?
Digital billboards deliver repeated visibility in high-traffic areas, making your message hard to ignore. They are excellent for brand awareness, launches, and emotional moments like birthday billboards because people see them in real life.
Can I use my logo, phone number, website or QR code?
Yes. Send your logo and your message, and we design the billboard for you free. Short contact details work well, and your agent will tell you what stays readable from the road.
When should I move from a shoutout to a campaign?
If you want more days, more boards or more than one market, a business campaign starting at $400+ is the better fit. Your agent can help you choose.
Can I run billboard advertising in multiple cities or states?
Yes. We support multi-city and multi-state billboard advertising. For larger rollouts, we recommend a consultation to confirm availability and build a plan that matches your budget and timeline. See national billboard campaigns.
Can you help me choose the best city or market for my budget?
Yes. If you tell us your audience and goals, we will recommend the best markets and locations available. This helps you avoid overspending and focus on the placements that drive visibility.
Can I choose the exact billboard location?
Yes, when inventory allows. We will present available digital billboards in your area and help you choose the best location based on your goal: visibility, commute routes, neighborhoods, or city centers.
What are spectacular billboards?
Spectacular billboards are large, high-impact digital displays in major city locations. We feature Atlanta, Baltimore, Las Vegas, New York and Philadelphia. Ask an agent for availability and pricing.
Do you offer international billboards or streaming TV campaigns?
Yes. See our global billboard advertising and streaming TV campaigns pages, or call an agent to build a plan.
Booking, Artwork and Timing
What do you need from me to start?
We typically need your city and state (or ZIP code), the message you want on the billboard, your preferred dates, and any image or logo you want included. If you are unsure, call and we will guide you.
How fast can my billboard advertising be approved?
In most cases, artwork can be approved within 72 hours after we receive your final message and creative. Approval timing may vary by market, but we prioritize speed so you can launch quickly.
Do you create billboard artwork for free?
Yes, we can create your billboard artwork at no cost for most standard requests. If you already have creative, you can upload it, and we will verify it meets the billboard specs.
What if I do not have artwork yet?
That is fine. Submit your message and any photos or logos you want to use. We create the billboard artwork for you and send it for approval before anything goes live.
How do you find billboard availability near me?
We search digital billboard availability using your ZIP code and desired city and state. We then share the best available options based on location, visibility, and timing.
What is the best next step if I am ready?
Call a live agent to confirm billboard availability, discuss billboard cost for your market, and choose the right schedule. If you prefer, you can book a consultation and we will walk you through everything.
About E&J Billboards
Who is E&J Billboards?
E&J Billboards LP is a national billboard advertising agency that books digital billboards for businesses and individuals, from $150 shoutouts to multi-market campaigns. Learn more about us.
Where do you run billboards?
We book digital billboards across the United States, with international options available. Browse by state from the main menu or see local digital billboard advertising.
How do I contact E&J Billboards?
Call or text 1-888-999-3241, email info@eandjbillboards.com, or visit our contact page.
Is it spelled billboard, buildboard or build boards?
The correct spelling is billboard, but "buildboard" and "build boards" are very common searches, and they mean the same thing. If that is how you searched, we know what you meant. You do not need to build anything: you can rent time on an existing digital billboard starting at $150.
Want the fastest answer? Call now and we will confirm real-time digital billboard availability by ZIP code and recommend the best option for your goal.

