Is my ad the only ad on the billboard?

No. Digital billboards rotate ads from many advertisers. Your ad plays alongside others, including long-term campaigns from large national brands that pay thousands of dollars to run on a set schedule. Shout-outs and smaller packages are priced and scheduled differently, so please do not compare your ad to the other ads on the board.

Shout-out timing: please read

A 15-minute shout-out is $150 and plays 10 to 15 times within the 15 minutes. A 1-hour shout-out is $250 and plays 40 to 50 times within the hour. A 1-day shout-out is $400. Play counts are estimates, not a guaranteed schedule. Your ad plays in rotation and can finish before your slot ends, so it does not use the whole slot. For example, a 15-minute slot that starts at 12:00 p.m. may begin playing at 12:03 and play 10 to 15 times by 12:13. A 1-hour slot that starts at 12:00 p.m. may begin at 12:01 and finish its 40 to 50 plays by 12:40. Plays are not spaced evenly across the slot, and once your ad has played its times it does not play again. Please be at the board at the start of your slot.