Global DOOH • New York City

New York Times Square Spectaculars

Starting Budget $50,000–$80,000+

Iconic, world-class digital billboard advertising in the most recognizable advertising location on earth. Times Square Spectaculars deliver nonstop visibility to global audiences, tourists, executives, and media.

  • Midtown Manhattan
  • 24/7 foot traffic
  • Global tourist exposure
  • Entertainment + finance
Call 888-999-3241
Billboard advertisements in Times Square, featuring a large screen showing a woman cooking, a digital ad for Super Truper with a man holding bottles, U.S. Polo Assn. store, and other billboards with shops and pedestrians below.

This Times Square Spectacular billboard located at the New Year’s Eve Ball Drop corridor represents one of the most iconic advertising placements in the world. Positioned at the epicenter of global attention, this location delivers unmatched exposure to millions of daily pedestrians, commuters, tourists, and international media audiences.

Large electronic billboard displaying an advertisement for Facebook's group 'Aging Horsewomen Intl.' featuring women on horseback in a desert landscape, with the text 'There's a Facebook Group for Everyone.' Below the billboard, a busy city street scene with pedestrians and yellow taxis.

The Bryant Park Spectacular billboard offers premium exposure in one of Midtown Manhattan’s most sophisticated and high-traffic business districts. Located steps from Fifth Avenue, Grand Central Terminal, and major corporate offices, this placement captures a powerful mix of professionals, tourists, commuters, and cultural tastemakers.

New York Times Square spectaculars are E&J’s premium digital placements in Midtown Manhattan, including the New Year’s Eve Ball Drop corridor in Times Square and the Bryant Park area near Fifth Avenue and Grand Central Terminal. These screens reach a nonstop mix of tourists, executives, commuters and media, around the clock.

How much does a Times Square spectacular cost? Starting budgets typically run from $50,000 to $80,000 and up, depending on the screen, the timing and the campaign length.

Who are Times Square spectaculars for? Brands planning global launches, entertainment premieres, finance and luxury campaigns, and any message built to be seen, photographed and shared by audiences from around the world.

How do I get started? Book a consultation or call (888) 999-3241. A specialist will confirm current availability, pricing windows and placement strategy. Want Times Square on a smaller budget? E&J also offers Times Square digital screen slots starting at $600+.